Alois Kracher Dead at 48

Austria’s dynamic wine community is mourning the loss of one of its most
consistently successful producers with the death of Alois Kracher on December
5th from complications due to cancer.
In 1986, "Luis" Kracher, who was educated as a chemical engineer, went
to work at his father’s winery. Kracher was already known for its sweet wines
and the young chemist quickly added to the winery’s reputation. His timing was
as good as his winemaking skill: he became a leader of the Austrian wine renaissance
as well as its most recognizeable spokesman. Alois Kracher was named Winemaker
of the Year" by Wine Magazine in London six times. In addition to the national and international awards, his wines received high praise from some of the world's
most influential wine critics. All of this success and appreciation had turned Alois Kracher into Austrian wine's most globally-renowned luxury brand name.

Alois Kracher had worked tirelessly, not only for his own winery, but
for the reputation of Austrian wine overall. He opened the door to the
international markets for many of his fellow winemakers. His son,
Gerhard, with the support of the Kracher family, will carry on the work
of the great wine pioneer from Illmitz.